The primary color palette is the basis of the overall color scheme. Aggie Maroon should always have a strong presence. Secondary colors are used in smaller proportion and should never overwhelm the primary colors. Accent colors are utilized in small amount to highlight or balance compositional elements.
The colors below are for printed materials. Both Pantone spot colors and CMKY percentages have been provided. Every print technique is different and print proofs may be required to ensure color accuracy.
The colors below are for digital, on-screen materials. Both RGB values and HEX codes have been provided. Every display is different so there may be slight variation across devices.
For more information about A&M branding as a whole please visit the Texas A&M University's Division of Marketing & Communications or the Texas A&M University System's Office of Marketing and Communications pages.